UPPER DECK ASKS NHL FANS TO VOTE FOR 'ALL-TIME GREATEST' NHL CARD COLLECTION
Penguins Fans To Receive Special Five-Pack Of ‘Upper Deck All-Time Greatest Finalist’ Cards At January 10 Game vs. Edmonton At Mellon Arena
CARLSBAD, Calif. (Dec. 15, 2005) – Every hockey fan will have the chance to vote for their team’s greatest player – past or present -- and determine who was the best NHL team of all time in a contest sponsored by Upper Deck.
Upper Deck will then tabulate the results and create what is believed to be the first-ever fan-selected card set in the sports trading card industry.
Titled the All-Time Greatest Collection, Upper Deck will offer the set at retail in fall 2006 and it will include one player from each NHL Team, six of the best NHL rookies ever and one card highlighting the NHL’s best single-season team as voted on by NHL fans.
Voting begins Dec. 23, 2005 at www.TheAllTimeGreatest.com and continues through the end of the NHL regular season in April 2006.
Penguins fans attending the Tuesday, Jan. 10 game vs. Edmonton at Mellon Arena will receive a special five-pack of Upper Deck All-Time Greatest Finalist cards.
The players as voted on by NHL fans and the Greatest NHL Team of All-Time will be announced during the NHL playoffs. On the ballot are four players from each NHL team, 30 celebrated NHL rookies and in a weekly-bracketed tournament format are 16 NHL teams from seven decades, ready for votes.
Wayne Gretzky’s 1983-84 Edmonton Oilers and Gordie Howe’s 1953-54 Detroit Red Wings meet in the first round. Besides the Red Wings and Oilers, some other NHL teams include the 1991-92 Pittsburgh Penguins, the 1965-66 Montreal Canadiens, the 1981-82 New York Islanders and the 1976-77 Canadiens.
“We are happy to support the NHL’s fan involvement initiatives and help market one of their greatest assets, the players,” said Upper Deck senior sports marketing manager Kerri Stockholm. “ Upper Deck also wants to thank all hockey fans and seek their input in a real way, by creating real NHL trading cards based on their input.”
According to Stockholm, fans can get a first glimpse of what the All-Time Greatest Collection will look like when Upper Deck unveils its Finalist insert cards, featuring 90 set finalists including two players from all 30 NHL teams and all 30 rookies on the ballot. The five-card packs will be handed out to all fans at selected NHL games beginning in January and will be inserted into three soon to be released NHL trading card products: Upper Deck MVP (available Dec. 30), Fleer Ultra (available Jan. 23) and Upper Deck Series 2 (available March 6). The 5 card Finalist packs, distributed in arena, will include a voting instructions card, sweepstakes details and retail offer for discounts on NHL trading cards.
Adding to the contest’s fan interactivity, Stockholm also mentioned there will be a continuous real-time updates of the top vote getters on the www.TheAllTimeGreatest.com web site. Every fan who votes is entered into a sweepstakes to win a grand prize trip for two to the 2007 NHL All-Star Game, secondary prizes include the complete All-Time Greatest Collection of NHL trading cards, retail boxes of key Upper Deck NHL hockey cards and NHL poker sets.
Tickets to this game are available by clicking here